Digital Marketing Officer job at IMPROTECH TRAINING CENTRE
Full time On-Site @jobster in Networking , in Sales and Marketing , in Social Media Shortlist Email JobJob Detail
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Job ID 2499
Job Description
Role Overview:
Improtech is seeking a creative Digital Marketer to manage and execute digital marketing campaigns that promote our products and services. The role involves driving brand awareness, increasing website traffic, and generating leads. marketing campaigns, create content, oversee social media, and analyze performance. The ideal candidate will have a solid understanding of digital marketing tools and strategies, capable of taking campaigns from concept to completion.
Responsibilities:
• Develop and execute digital marketing strategies
• Create and manage content across digital platforms
• Oversee social media profiles and campaigns
• Optimize website and content for SEO and SEM
• Analyze and report on digital marketing metrics
• Plan and execute online marketing campaigns
• Collaborate with sales and customer service teams
• Ensure brand consistency in all digital efforts
Competencies:
• Strategic thinking and creativity
• Technical proficiency in digital marketing tools
• Strong analytical and communication skills
• Project management and team collaboration
Qualifications and Experience:
• Bachelor’s degree in marketing, Communications, Business, or related field
• 3-5 years of digital marketing experience, preferably in engineering or technology sectors
• Proficiency in SEO/SEM, Google Analytics, CRM, and social media platforms
• Experience in content creation and management
• Relevant digital marketing certifications are a plus
• Knowledge of the engineering and technology services industry is beneficial
Location: Mallam-Accra
Application Deadline: 11/10/2024
Required skills
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